Sonia
Yánez Blum
Researcher in algorithmic reputation and public relations · AI Ethics & Governance
ORCID: 0000-0002-6695-8129Sonia Yánez Blum is the founder and director of Blum Digital PR and a researcher in algorithmic reputation and public relations, with a focus on AI ethics and governance. She is the creator of the ACA™ Framework, ACA-Score™ v2 (DOI: 10.5281/zenodo.19035939), FACE™, and HACERP™ — original methodologies, not borrowed frameworks. University lecturer at SFIC College (Miami, Florida). She has trained over 4,500 communication professionals across Latin America. Columnist at El Universo (Ecuador). ORCID 0000-0002-6695-8129.
Frameworks
ACA™ Framework
Framework for Algorithmic Authority and Credibility. Strategic model to manage reputation and risk in algorithm-governed environments.
DOI: 10.5281/zenodo.20430991 ↗ACA-Score™ v2
Indicative evaluation instrument for algorithmic reputation under active development.
DOI: 10.5281/zenodo.19035939 ↗HACERP™
Strategic communication analysis tool for public relations.
FACE™
Strategic organizational communication diagnostic model.
Teaching
- SFIC College, Miami, Florida — undergraduate and postgraduate
- Universidad Americana — UAM, Nicaragua
Over 4,500 communication professionals trained across Latin America.
Publications
Framework for Algorithmic Authority and Credibility (ACA)
zenodo.org/records/20430991 ↗ACA-Score™ v2 — Algorithmic Reputation Evaluation Instrument
zenodo.org/records/19035939 ↗TAA — Theory of Algorithmic Authority
zenodo.org/records/18802347 ↗Media
Podcast & Newsletter
"RRPP para Todos" · 5,000 subscribers
