Home | Blum Digital PR (EN)

AI Governance · Algorithmic Reputation

Your reputation is already being built by AI.

Do you know what it says about you?

Large language models — ChatGPT, Claude, Gemini, Perplexity — are the new reputation intermediaries. Blum Digital PR helps organizations understand, measure, and manage their algorithmic reputation through the ACA™ Framework.

Organizations that need to understand how AI is reshaping their reputation

CEOs, Communication Directors, and professional service firms in Austria and the DACH region — as well as Spanish-speaking organizations across Europe and Latin America.

CEOsCommunication DirectorsProfessional service firmsDACH regionLatin America
4,500+
Professionals trained across Latin America
3
Languages: English, Spanish, German
2017
Founded · Based in Austria

Specialist services in algorithmic reputation

ACA Review

We measure your organization's algorithmic authority and credibility across major LLMs and deliver an actionable report with targeted recommendations.

From €297

Corporate Training

In-company workshops on algorithmic reputation and AI governance for leadership teams and communication departments.

From €1,500

Speaking & Keynotes

Keynotes in English, Spanish, and German on AI governance and algorithmic reputation — available from October 2026.

From October 2026

A professional AI governance and algorithmic reputation practice

Blum Digital PR is an AI governance and algorithmic reputation practice founded by Sonia Yánez Blum, researcher in algorithmic reputation and public relations (ORCID 0000-0002-6695-8129). Based in Austria, serving clients in the DACH region and globally.

Note: Blum Digital PR is the professional practice. For academic research, see soniayanez.com.
ORCID 0000-0002-6695-8129
Creator of the ACA™ FrameworkThe ACA — Framework for Algorithmic Authority and Credibility is an original methodology for evaluating and managing reputation in algorithm-governed environments.
Published researchACA-Score™ v2 (DOI: 10.5281/zenodo.19035939). Author of the Manual of AI & Prompts for PR and Communication (RICFE™).
Teaching & editorial presenceUniversity lecturer. Columnist at El Universo (Ecuador). Host of "RRPP para Todos" podcast & newsletter · 5,000 subscribers.
Geographic reachAustria · DACH region · Latin America · Spanish-speaking Europe. Services in English, Spanish, and German.
Scroll to Top